People helping people helping other people make the world go round

Seamlessly weaving sustainability and inclusivity into industry narratives, I bring a unique blend of travel, hospitality, and diversity & inclusion expertise. Messaging that is both commercially powerful and socially conscious.

Travel

I help travel and hospitality brands tell compelling, purpose-driven stories that captivate audiences and drive engagement. This is through authentic, insightful, and commercially effective content that resonates with today’s conscious travelers.

Whether it’s destination storytelling, editorial features, or thought leadership, I combine cultural depth, sustainability, and inclusivity into every piece.

Social Impact

Advocating for fair opportunities in tourism and using communications to promote initiatives that drive growth while enhancing social well-being adds integrity to a brand.

Through intentional messaging, why not highlight responsible practices that benefit communities, protect cultures, and create a more inclusive, equitable, and sustainable environment as part of a brand narrative?

Projects: Annual Reports | Case Studies

Gender Equality

Over 50% of the hospitality workforce and 39% in the travel sector are women, highlighting their crucial yet often unrecognised role in driving economic progress and business innovation.

By amplifying women’s contributions and perspectives, I aim to promote inclusivity and equal opportunities for women to thrive in the global tourism industry—and beyond.

Collaborations: Fabulous Feminists | UNDP | Women in Travel | Equality in Tourism

Hospitality

Hospitality is one of the world’s fastest-growing sectors, and it employs thousands of people. It, therefore, plays an integral role in a society’s social and economic development—so why not shout about it?

In highlighting its dynamic and intrinsic role in cultural exchange globally, I help brands communicate their impact, fostering greater awareness of the industry’s contributions to global progress.

Diversity & Inclusion

I have written countless reports, interviews and articles on this topic within the travel and hospitality sectors. Businesses in these vibrant worlds can enhance their internal and external messaging through data-driven and inclusive messaging.

This feeds into ESG strategies and reporting but, more importantly, makes everyone feel like they belong.